Questionnaire with surprise

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In these festive days let’s find a moment to fill out a questionnaire with surprise. To collaborate on our friend and Collaborator Carlotta Totaro Fila’s university research on Italian consumers’ attitudes toward animal protein.




The questionnaire




fits into

A statistical survey designed to consider the frequency of meat and cured meat consumption in different age groups. And probing the interest of consumAtors in the sustainability of livestock production (water and carbon footprint, soil consumption, and use of GMOs In the production of feed raw materials, etc.).

The perception of the role of protein in human nutrition is also the subject of the short survey. Participants are thus proposed to express the values of greatest interest in choosing ‘on-the-go‘ foods such as sports snacks and bars. Which often in fact serve a function as meal replacements, with the complicity of the fast pace of modern life.

Finally, foodneophobia is assessed, in relation to travel experiences or experiences on non-European cuisine. It makes one smile at the distrust of Fantozzian memory (see cover, the scene at the Japanese restaurant in the film ‘Fantozzi,’ 1975) with which sushi was greeted in Italy, now that it is so widespread as to inspire Chinese and ‘fusion‘ imitations.

Surprise is around the corner in the final questions. How real is the Italian neophobia toward foods foreign to European culinary culture? Is it possible-as has happened with sushi and Chinese cuisine-that today’s seemingly insurmountable resistance will instead give way to new food trends? We will soon find out.




To fill out the questionnaire




, anonymously – by following the link




https://unibocconi.qualtrics.com/jfe/form/SV_cVinQ4tEd1RPkaN






It only takes a few minutes. The results of the survey will be published exclusively on our website in early 2019. Please participate in large numbers, and thank you as always for your valuable cooperation!

Dario Dongo

Dario Dongo
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Dario Dongo, lawyer and journalist, PhD in international food law, founder of WIISE (FARE - GIFT - Food Times) and Égalité.